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Marketing Manager

Job Title: Marketing Manager
Contract Type: Permanent
Location: Singapore
Industry:
Reference: JOB_000705[441]
Contact Name: Cindy Chua
Contact Email: cindy@acihr.com
Job Published: December 04, 2019 12:26

Job Description

The Company

Our client is a newly set up boutique high end tailor made travel agency with offices across the region. 


The Role

1. To develop the branding and marketing plan and budget for the company guiding the company’s overall strategic marketing direction;

2. To manage the marketing budget;

3. To manage the marketing activities of all offices including:

- Digital marketing and Social media;

- Database Management & loyalty program, including club membership in the near future;

- Offline marketing such as advertising, PR and events;

4. Marketing activities could be managed through marketing executives or external professional agencies

5. To manage and develop the marketing executives of all offices;

6. To gather feedback from the Sales Team and develop other channels to measure the effectiveness of all marketing activities & re-calibrate the marketing plan;

7. To work with the product team to effectively support the product strategy

 

The Person

1. Experience in managing Asia regional marketing and China preferably;

2. Experience in Digital Marketing

3. Experience Travel or Luxury service industry preferred;

4. Ability to engage in Strategic planning process;

5. Project management skills;

6. Leadership and management skills;

7. Degree Holder and above.